Selling Your Home as For Sale by Owner in the Charleston Area?

First , we want to let you know that we do wish you the best of luck in your attempt to sell your property yourself.

Second , we want you to ask yourself “ Why am I trying to do this on my own without the help of a real estate professional? ”

"I’ll save money on commissions."

Studies done by the National Association of Realtors® (NAR) show that Sellers who use the services of a real estate professional receive approximately 16% more for their property after commissions have been paid.

  "I can advertise my property better than anyone else."

Advertising is costly! This expense can run significantly more than the average Seller wants to or is financially able to incur. As Coldwell Banker Associates, we can market your property with Coldwell Banker’s innovative marketing tools to bring you that Buyer that may either be in your local area or across the country.

We would welcome the opportunity to tell you about the unique tools and approach that Coldwell Banker uses to match up Buyers with our Sellers. No other real estate company can compare to the tools Coldwell Banker has developed!

"I can hold Open Houses as well as an Agent can."

Most Buyers would prefer to view a home without the Seller present. This allows them the opportunity to freely comment or make notations of any items of concern. Sellers have an emotional interest in their property, especially a home; Buyers do not . This difference can sometimes be apparent during a Seller showing their home to a potential Buyer, therefore, leading to an uncomfortable and uneventful showing.

Using a Real Estate Professional in the Open House process benefits you with:

• Aggressive advertising of your Open House in an attempt to “get the word out” and attract the largest number of Buyers possible.

• Objectivity when showing your home to potential Buyers. A good Agent is skillful at maximizing the positives and minimizing any negatives of the property during or after the Open House.

• “Crowd control” during your Open House. A good agent will monitor attendees and accompany them through your home; not allow them to wander.

• Someone else to obtain contact information from Open House attendees and immediately follow up with those individuals for any feedback. This feedback may be useful to determine if any attention needs to be given to home décor, home staging, home repairs, landscaping, etc.

"I can negotiate my price with a Buyer."

True! The agreed upon price is ultimately YOUR decision, however, a real estate professional may be able to offer some guidance and suggestions that you may not think about or even be aware of. This professional guidance may facilitate the sale of your property and at a price that pleases both you and the Buyer.

There are many methods to reach an agreement on price. In most cases, negotiations done through a real estate professional will result in a successful sale, not to mention less stress and confrontation for the Buyer and Seller.

"I am aware of the various documents needed to sell my property."

Still, this can be a big stumbling block for most “For Sale by Owners”. Not only are there necessary forms when selling your home, but there are also forms required by law that you must provide to the Buyer. We can help you with this task!

Selling your home can be one of the most important decisions you make. Don’t take it lightly if you want to have successful results.

Feel free to contact us if you would like a complimentary “For Sale by Owner” guide or if you would like to hear more about how Our Charleston Team and Coldwell Banker, Realtors® can help you sell your property.